11 Beautiful Reasons to Consider If You Hope to Become a Content Creator

Content creation is evolving from a mere pastime to a thriving career path with boundless opportunities.

This trend explains the increasing number of people worldwide joining its fold. From YouTube sensations to Instagram influencers, bloggers, and artists, content creators are leaving their mark on the digital landscape.

Have you ever wondered or asked yourself, ‘What motivates these professionals to step into the content creation arena?’

I pondered this question some time ago and discovered the following eleven reasons that inspired them to do so:

• Beginner-friendly entry qualification
• Free opportunity for creative expression
• Plethora of niches
• Low capital investment
• Freedom of service
• Flexibility of operation
• Impact, influence, and community-building
• Multiple streams of income
• Paid to Enjoy
• Personal growth through learning
• Fame

Join me as I explain these reasons, one after the other.

After completing my secondary education, I joined one of the first-generation commercial banks in in my country as an accounting clerk.

Shortly after joining the bank, a female certified public accountant (CPA) advised me to register with the Institute of Chartered Accountants of Nigeria (ICAN) to sit for its professional examinations and qualify as a chartered accountant, and I did.

As I was studying and sitting for ICAN examinations, I was also teaching myself how to write fiction and report news.

After a few years of learning and practising how to write, I wrote my first story for a popular newspaper in my country.

“I’m surprised that somebody like you, without a formal education in writing or journalism could write as good as this,” commended the Features Editor that newspaper.

After that commendation from the editor, he advised me to go and enrol for journalism if I wished to be recognised as a writer in our country.

I accepted his advice with excitement because I wanted to become a professional journalist like one of Nigeria’s foremost journalists, Dele Giwa of Newswatch magazine, who was assassinated by unknown persons on October 19, 1986, via a letter-bomb.

On my way to my journalism work, one day, I stumbled upon some back-issues of computer and Internet -related magazines at a newsstand, and immediately fell in love with them.

Since that day in 1999, I became passionate about everything related to computers and the Internet, and the rest is history.

And today, I’m a full-fledged professional information and communications technology, ICT, professional, without sitting for any examination as I did for my accounting and journalism careers.

The reason I shared these personal stories of mine with you is to let you know that while some professions such as accountancy, journalism, law, medicine, among others, require mandatory qualifications before you can practice them, content creation doesn’t!

Anyone with the prerequisite passion and valuable content ideas can become a content creator and boldly hang his/her shingle as such.

Content creation offers a platform for creative expression, allowing individuals to share their thoughts, ideas, and perspectives with the world in a unique and impactful way.

This unparalleled opportunity for self-expression is immensely liberating and fulfilling, especially when it involves communication with a global audience.

If you have expertise or wish to develop your passion in a particular area or industry, content creation can allow you to share your knowledge and help others.

Whether you’re telling stories through words, capturing moments through images, or engaging audiences through videos, being a content creator allows you to embrace your individuality and showcase your authentic self.

In the world of content creation, your imagination knows no bounds.

You can create, experiment, and evolve creatively, turning your ideas into compelling content.

The beauty of this all is that your audience is not just passive viewers; they become part of your creative journey, providing feedback, support, and inspiration.

Content creation offers you an avalanche of businesses opportunities.

How?

By offering options or variety of topics, otherwise known as niches, that you can specialize in your content-creation journey.

The multitude of niches within content creation makes it possible for everyone to find at least a topic that one loves and can comfortably create content on, even if you’re an absolute beginner.

No wonder William Cowper remarked that “Variety is the very spice of life, that gives it all its flavor.”

Check out some of those niches in my previous posts, The Truth About Niche in Content Creation (Beginner’s Guide), 5 Useful Classes of Niches You Need to Know, and How to Choose the Best Content Creation Niche (Beginner’s Guide).

One of the reasons most people who plan to start a brick-and-mortar business give for not taking off yet is “lack of capital.”

According to them, lack of capital to pay for an office accommodation and to equip it, among other expenses, is the reason they are yet to kick-start their proposed business.

While a brick-and-mortar business may require substantial amount of capital to start, a minimal investment is enough to kick-start a content creation business.

For example, with just an Android phone, internet connection, and an idea, one can embark on a content creation career path.

Imagine waking up in the morning for work, not to the sound of an alarm clock but to your own motivation and creativity.

Isn’t that beautiful?

Then, how would you feel to leave home very early in the morning, including when it is raining heavily, for a 9-to-5 work and return late in the evening or at night?

Bad, isn’t it?

Unfortunately, this is exactly what happens in some parts of the world, where 9-to-5 workers leave their homes as early as 4 A.M. for work and return late in the evening, and sometimes at midnight.

In addition to that, while a 9-to-5 worker must go to work every day of the week, whether it is convenient for him/her or not.

Failure to do so, without the express permission by his/her boss or without a cogent reason, may lead to some disciplinary actions being taken against him/her.

As a result of this slavery kind of life, most 9-to-5 workers hardly have time for themselves.  The only occasion when they have time for themselves is during weekends and when they are on their annual leave.

A content creator, on the other hand, has the sole the right to decide the day to work and which time of the day to work, because he/she is his/her own boss.

For example, he/she may decide to work hard and smart for just three months in a year and go on vacation for nine months, which a 9-to-5 worker cannot afford to do unless he’s ready to lose his/her job or salary.

This sense of liberation allows a content creator to strike a balance between work and personal life, leading to a better quality of life overall.

In addition to choosing when to work, content creators also enjoy the freedom to choose their work schedule and location.

For example, while 9-to-5 workers face a stringent job routine that may last as long as they remain in those jobs, content creators have the liberty to decide the type of work to do and where they can do it.

While content creators have the freedom to set their schedules, work from anywhere with an Internet connection, and choose their preferred creative environments, a traditional 9-to-5 workers cannot do so.

For example, a content creator may decide to work from his home today, in a hotel room tomorrow, and on a vacation location the day after tomorrow, and so on and so forth.

The flexibility that comes with being a content creator is another alluring aspect of this career choice.

The freedom to work from anywhere, set their own schedule, and choose the projects and clients to work with, gives content creators the opportunity and flexibility to work with as many clients as they could, which means more money.

Content creation, by default, is about the creation of materials that informs, educates, entertains, inspire, and to provoke a thought.

This, inherently, gives content creators the privilege of reaching and influencing a vast audience and a powerful means to make a positive impact or difference in the lives of others.

Think about the countless stories of bloggers who have shared their experiences and helped others navigate similar challenges, or YouTubers who have sparked meaningful conversations through their thought-provoking videos.

Long story short, content creators have the privilege and power to impact lives and shape opinions, making it a beautiful reason to pursue this path.

So, by creating content that resonates with your audience, you can create a positive change, offer guidance, and provide solace to those who need it.

As you share your content and engage with your audience, you’re not just speaking to an audience but creating a network of like-minded individuals.

The discussions, comments, and interactions that take place around your content can lead to meaningful connections and friendships, both online and offline.

The sense of belonging to a community that shares your passions and interests can be incredibly rewarding.

A journalist asked a certain American billionaire how he felt when one of his businesses went under, and the billionaire responded with: “It didn’t affect me negatively because I have many other businesses that generate income for me.”

The implication of the billionaire’s response is that multiple streams of income are the insurance for sustainability and against financial heartbreak.

Content creation offers diverse income sources, including:

Advertising: By displaying other people’s advertisements on your content.

A common way of doing that is through the popular Google AdSense and other advertisement networks.

Sponsorships and Brand Deals: This happens when brands and companies contact you to promote their products or services to your teeming audience or for you to participate in their products campaign.

Affiliate Marketing: Affiliate marketing involves the promotion and selling other people’s products or services on your platform and earning a commission.

E-commerce: E-commerce, the short form for electronic commerce, offers you the opportunity of buying and selling goods and services online, including those made by you.

Crowdfunding: This is the opportunity of having your fans and supporters contributing a regular amount of money or a one-time payment to support your work, via Patreon, Kickstarter, among other similar platforms.

Seminars and Workshops: You can make money and earn a decent income by organising seminars and workshops for people who want to learn or benefit from your wealth of knowledge in your niche.

Subscription: You can earn income by creating content that people can subscribe for periodically at a fee.

These diversified streams of income offer content creators the opportunities to increase their earning potential and build a sustainable business.

I love writing and teaching, even when I’m paid to do write or teach.

It was these passions that inspired me to go into content creation, and today, I earn income from writing and teaching, which is like paying me to enjoy what I love doing.

This is what happens to most other content creators, who began their content creation journey driven by passion but end up on the path that leads to financial opportunities, where the potential for monetization is a beautiful bonus.

To say it as it is, most content creators are simply paid to enjoy their passions unlike 9-to-5 workers who are paid to work their ass out for their employers in exchange for stipends called salaries.

As you create content, you’re most likely to encounter challenges that push you outside of your comfort zone into constant learning of new technical skills, improving your communication abilities, and staying up-to-date with industry trends. This perpetual cycle of learning not only enhances your content creation skills but also helps foster your personal development and resilience.

Most people wish to become famous because of the advantages that come with fame, including recognition and influence, opportunities and access to exclusive networks, financial benefits, enhanced career prospects, increased fanbase and support, global reach and impact, access to exclusive experiences, among others.

Unfortunately, it is not everybody who wishes to be famous that are lucky or fortunate to do so, hence the proverb, “If wishes were horses, beggars would ride.”

But guess what, I have good news for you: if you cannot become famous as a politician, athlete, entertainer, television personality, industrialist, or inventor, among others, try content creation. It might help you become famous.

How?

By creating quality and unique content, consistently, providing value, and building engagement and community via different popular platforms.

All things being equal, the people who consume your content would begin to fall in love with you and your content, and consequently makes you popular and famous.

Good examples of content creators who became famous through this route include PewDiePie (Felix Kjellberg), MrBeast (Jimmy Donaldson), Markiplier (Mark Fischbach), Ninja (Tyler Blevins), David Dobrik, James Charles, The Try Guys, Emma Chamberlain, Liza Koshy, and Rhett and Link (Rhett McLaughlin and Link Neal), to mention but a few.

11 Beautiful Reasons to Consider If You Hope to Become a Content Creator: Conclusion

The prospect of fame, often an elusive dream for many, is possible with content creation.

The success stories of the above-mentioned renowned content creators underscore the possibility of achieving recognition and influence in a digital landscape.

If these reasons resonate with you, then, consider a career or a part-time career in content creation.

11 Beautiful Reasons to Consider If You Hope to Become a Content Creator. THE END.

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